Whether you’re parking in the hustle and bustle of the city or searching for a spot in a cramped garage, parking doesn’t always come easy. For that reason, parkers are likely to become frustrated and may even start to panic. This is known as car park anxiety. City planners and parking operators care about one thing: providing a seamless and efficient parking experience. Fortunately, with the help of smart parking technology, this can be achieved and car park anxiety can be significantly reduced at the same time. With the proper parking tech in place, drivers are able to park with ease, even in the busiest areas of their city.
First, what exactly is Car Park Anxiety?
People living in busy urban cities are well aware of the struggles of parking their cars both on the street and in parking garages. In some cases, the stress brought upon by parking can trigger what is known as car park anxiety. Car park anxiety is a term used to describe the symptoms caused by anticipating a situation where you’ll be unable to properly park your car or find a spot to park in at all. It can cause drivers to feel tense, short of breath and even claustrophobic. Who knew?
It allows parkers to reserve a spot in advance
One of the biggest causes of car park anxiety is the unknown when it comes to parking in unfamiliar places. Using a parking platform, operators can reduce this fear by allowing parkers to reserve and pay for a spot ahead of time using digital permits. Not only does this give parkers peace of mind knowing that they won’t have to drive around looking for a spot, but it also saves them time by eliminating the need to sort through coins or use a credit card at a parking meter. Digital permits are also a great way for parking operators to gain greater control over who is using their parking facility by only allowing access to authorized vehicles. As a result, their facility is more likely to be used fairly by all parkers and in turn, host a more positive and stress-free parking experience.
It enables better signage throughout the facility
When parkers are more informed about the rules and regulations in place, they are less likely to experience car park anxiety. Parking operators can utilize parking technology to clearly explain to parkers what the rules with no guesswork involved – especially in a facility they aren’t familiar with. Displaying information on access gates and parking meter screens is a great way to inform parkers and make them feel less anxious when parking. In doing so, operators can increase compliance, encourage parkers to return to the property and promote revenue growth.
It provides 24/7 virtual customer support
Communication is key when it comes to easing car park anxiety within your facility, which is why having multiple digital communication touchpoints is essential. Not only does it help to promptly respond to parkers’ questions and concerns, but in case of an emergency, operators can provide live assistance and connect drivers directly with security officers. Having these touchpoints gives parkers the advantage of communicating with a virtual customer service personnel to walk them through any difficulties they may be experiencing while trying to park. As a result, drivers feel more at ease and can park their vehicles safely and calmly with virtual support when needed.
At Roker, our cloud-based parking platform is designed with both parking operators and parkers in mind. We offer simple and reliable features that are aimed at improving the parking experience, increasing payment compliance, and boosting efficiency for enforcement officers. Not only does our platform provide easy and contactless touchpoints for parkers, it also helps parking operators address common parking challenges that drivers may face when using their resources.
To learn more about our parking platform and how we can help your organization, contact us here.